Try to make the checkout process straightforward
Introducing Shipping Calculator: This will help customers determine the shipping cost and whether or not they want to proceed with the purchase. Customize the page for their local currency: Customers feel more comfortable when making a purchase in their local currency. Reduce clicks:so customers don't get frustrated and leave. Provide order confirmation: Once the customer completes their purchase, send them an order confirmation to let them know that everything was completed successfully. Include trust symbols: Add trust symbols such as security seals to reassure customers that their information is secure and their purchase is legitimate.Remember, the easier you can make the purchasing process for customers, the India Part Time Job Seekers Phone Number List more likely they will convert! CRO Strategy to Increase Online Store Sales and Improve Conversion Rates #6: Add More (and Better) Social Proof Social proof is one of the most powerful tools at your disposal to increase online store conversion rates and sales. Adding social proof elements to your site increases trust in potential buyers and pushes them toward completing their purchase. Some effective ways to add social proof include testimonials from happy customers, unbiased third-party reviews, or user-generated content of your product in action. 89 percent of global consumers read online reviews before purchasing. This suggests that reviews are a regular part of the consumer buying journey, but they can also be a deciding factor in the purchase process. However, reviews don't just exist on your product pages.
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Other digital channels such as social media , email marketing, and even paid search can be used to display reviews. For example, brands that work with influencers can leverage video and social media posts that include reviews. This can include YouTube reviews, unboxing videos, or branded TikTok promotions . There are a few things you can do to increase your reviews, including: Ask customers for reviews after purchase. This makes it easier for customers to leave reviews on your site Including social media icons on your product pages that link to your profiles Using review aggregators like Trustpilot and Bazaarvoice Reach out to influencers to create social content Promote user-generated content on your social channels Frequently asked questions about CRO strategies for e-commerce and increasing online store sales.
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